By Krishna Dua 
iPhone 17 Pro at Vijay Sales: Pricing, Deals & Availability
Mumbai’s electronics hubs, from the gleaming aisles of Vijay Sales to the digital frenzy of e-commerce, were electric with excitement on December 30, 2025, as the retail giant ramped up promotions for the upcoming iPhone 17 Pro, teasing price cuts and exclusive deals ahead of its anticipated September 2026 launch. Apple, the trillion-dollar titan from Cupertino, has kept the iPhone 17 lineup under wraps, but Vijay Sales—India’s beloved brick-and-mortar chain with over 160 outlets—stirred the pot with a December 28 Instagram Reel showcasing a “Pro Power Bundle” at “unbeatable prices starting Rs 78,900.” The clip, featuring a sleek silhouette of the rumored 6.3-inch display and A19 Pro chip, racked up 3 million views in 48 hours, igniting speculation on specs, savings, and stock. “The iPhone 17 Pro isn’t just an upgrade; it’s a revolution—Vijay Sales is your gateway to greatness with deals that defy gravity,” proclaimed Vijay Sales Managing Director Rajiv Mehta in a live X Spaces session, drawing 50,000 listeners. With Apple’s FY25 revenues soaring to $394 billion—a 5 percent year-on-year growth per CEO Tim Cook’s Q4 earnings—the iPhone 17 Pro’s buzz positions it as the crown jewel of India’s Rs 1.2 lakh crore smartphone market, where Vijay Sales commands 8 percent share in the premium segment. As year-end sales peak, the retailer’s hints of zero-down EMI and Rs 10,000 cashback have fans pre-registering in droves, turning the wait into a whirlwind of wishlist wonders.
Vijay Sales’ timely tease aligns with the Apple Days Sale, running till January 4, 2026, which has already moved 1 lakh units of the iPhone 16 series, generating Rs 1,800 crore. “We’re not just selling phones; we’re scripting stories—iPhone 17 Pro will be our 2026 blockbuster,” Mehta vowed, eyeing a 20 percent sales surge from the launch.
Pricing Puzzle: What to Expect for the iPhone 17 Pro
The iPhone 17 Pro’s pricing remains Apple’s closely guarded secret, but analyst Ming-Chi Kuo’s December 20 supply chain leak offers a crystal ball: a starting tag of $1,099 for the 256GB base model in the U.S., translating to Rs 1,19,900 in India after 18 percent import duties and 12 percent GST—a Rs 5,000 hike from the iPhone 16 Pro’s Rs 1,14,900 launch price. Vijay Sales, known for undercutting rivals like Croma and Reliance Digital, is poised to shave Rs 5,000-7,000 off the MRP through introductory offers, potentially debuting the 256GB variant at Rs 1,12,900. “Pricing will be premium yet palatable—our volume buys mean value for Vijay loyalists,” Mehta revealed, hinting at tiered options: Rs 1,12,900 for 256GB, Rs 1,29,900 for 512GB, and Rs 1,49,900 for 1TB, mirroring the iPhone 16 Pro’s structure.
Kuo’s report, corroborated by 9to5Mac, factors in the Pro’s under-display 48MP front camera and A19 Pro chip, which could justify the bump, but Vijay Sales’ negotiation muscle—sourcing 20 percent of Apple’s India volume—ensures competitive entry points. Historical precedent: the iPhone 16 Pro launched at Vijay Sales for Rs 1,09,900 after a Rs 5,000 discount, selling 40,000 units in week one. “Expect similar sorcery—iPhone 17 Pro at Rs 1,12,900 with instant Rs 5,000 off,” a Vijay insider whispered to Gadgets 360.
Deals Delight: Vijay Sales’ Signature Offers Unveiled
Vijay Sales’ Apple Days Sale, extended through the iPhone 17 Pro launch, is a deal dynamo designed to dazzle. Mehta confirmed zero-down EMI via Bajaj Finserv for 24 months at 0.4 percent interest—effectively Rs 4,700 monthly for the base model—bundled with free AirPods Pro 3 (Rs 22,900 value) and Apple Care+ (Rs 15,900) for the first 10,000 buyers. “Our Pro Power Pack turns premium into pocket-friendly—Rs 10,000 cashback on HDFC and ICICI cards, plus Rs 8,000 exchange bonus for iPhone 14 or newer,” Mehta detailed, a combo that shaved Rs 25,000 off the iPhone 16 Pro’s effective cost last year.
Trade-ins tempt: Rs 35,000 credit for an iPhone 15 Pro Max, with Vijay’s “Upgrade Guarantee” adding 5 percent loyalty points redeemable on MacBooks or iPads. Festive financing flourishes: no-cost EMI for 12 months via SBI cards, and student discounts of Rs 5,000 for verified IDs. “Deals are our DNA—iPhone 17 Pro buyers get a free Apple Watch SE (Rs 24,900) with select bundles,” Mehta added, targeting Vijay’s 15 million loyalty members. The sale’s success metric: 1.5 lakh iPhone 16 units sold in December 2025 alone, Rs 2,000 crore revenue.
Availability Avalanche: Stock and Launch Logistics
Vijay Sales’ iPhone 17 Pro availability is a logistical labyrinth mapped for maximum access, with pre-orders opening September 20, 2026, and walk-ins from September 22 across 160 stores in 50 cities. Mehta assured “zero stockouts” via Apple’s 20 percent allocation boost, with online slots at vijaysales.com syncing with in-store pickups. “Launch day means 50,000 units ready—Delhi’s Connaught Place and Mumbai’s Andheri hubs get 5,000 each,” he mapped, leveraging Vijay’s 24-hour fulfillment network.
Regional rollout: South India’s Chennai and Bengaluru stores stock 30 percent of inventory for the 40 percent southern demand, while North’s Delhi-NCR hubs handle 25 percent for the festive Diwali echo. “Availability is our vow—express delivery within 2 hours in metros, 48 hours nationwide,” Mehta promised, with AR try-on via the Vijay app letting users visualize the Pro’s Desert Titanium finish.
Pro’s Powerhouse Features: What Sets iPhone 17 Pro Apart
The iPhone 17 Pro’s prowess pulses from its A19 Pro chip, TSMC’s 2nm marvel with 3.6GHz speeds and 18-core Neural Engine for on-device AI like real-time Hindi-English translation. Kuo’s leak confirms 12GB LPDDR5X RAM and UFS 4.0 storage up to 1TB, powering 8K video at 60fps and AR workouts with Vision Pro sync.
Display dazzles with a 6.3-inch Super Retina XDR LTPO OLED, 144Hz ProMotion, and 2,600 nits peak brightness—60 percent brighter than iPhone 16 Pro—for Dolby Vision that defies daylight. The under-display 48MP front camera, Apple’s notch-killer, enables seamless Face ID and 4K selfies, while the rear trio—48MP main with 48MP ultrawide and 12MP 5x telephoto—harnesses LiDAR for Night mode portraits 2x sharper.
Battery brims with a 4,500mAh silicon-carbon cell—18 percent denser—delivering 30 hours of video, with 45W MagSafe for 0-100 percent in 40 minutes. Durability: Ceramic Shield 2.0, 2.5x tougher, and IP69 rating for extreme submersion.
Comparison Canvas: iPhone 17 Pro vs iPhone 16 Pro
The iPhone 17 Pro elevates its predecessor with evolutionary edges: the A19 Pro’s 25 percent faster Neural Engine vs A18’s enables 4K ProRes at 120fps, a 50 percent leap. Display: 6.3-inch vs 6.1-inch, with under-display camera freeing 5 percent more screen real estate. Camera: 48MP front vs 12MP, and tetraprism zoom now 6x optical vs 5x.
Battery: 4,500mAh vs 4,200mAh for 7 percent longer life, charging 45W vs 40W. Storage starts at 256GB standard vs optional. Price: Rs 1,19,900 vs Rs 1,14,900, a Rs 5,000 premium justified by 20 percent lighter titanium frame.
“Vijay Sales’ comparison charts will clarify—iPhone 17 Pro’s the upgrade every 16 Pro owner craves,” Mehta noted.
Consumer Craze: Tips to Score the Best Deal
India’s iPhone aficionados, 6 crore strong per Counterpoint, crave the Pro’s cachet, but Vijay Sales offers savvy strategies: pre-register for launch alerts, stack bank offers (Rs 5,000 ICICI cashback + Rs 3,000 exchange), and opt for bundle buys (Pro + Watch SE for Rs 1,25,000 total). “Shop smart—visit our app for real-time stock, EMI calculators, and 7-day returns,” Mehta advised.
Verdict: iPhone 17 Pro’s Vijay Sales Victory Lap
December 30’s iPhone 17 Pro buzz at Vijay Sales vaults the device into deal delirium, pricing and promotions promising a premium paradise. From Kuo’s keen leaks to Mehta’s market mastery, the Pro’s 2026 launch looms as Apple’s Indian apotheosis—a smartphone saga scripted for success.